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Hungarian wines with fresh momentum – Take a sip from the world of SPAR!

Wine is much more than just a drink – it’s culture, atmosphere, a moment in time, and a shared experience all in one. SPAR has been a committed supporter of Hungarian wine culture for decades.

Sponsored content | 2025. 08. 06.

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Hungarian wines with fresh momentum – Take a sip from the world of SPAR!

This year marks a comprehensive renewal of SPAR’s wine strategy. Every element of this transformation is designed to make choosing wine a more conscious, joyful, and memorable experience. Now, you can explore this new approach in person. Visit the Budapest Wine Festival and find the SPAR WINE stand at the Lion’s Gate. SPAR welcomes you with exclusive selections, sparkling delights, and expert guidance. You will discover wines and sparkling wines that are available only in SPAR and INTERSPAR stores. These carefully curated Hungarian wines are crafted to meet every preference, whether you are searching for a light summer rosé or a bold and characterful red.

Unique Wines and Unique Experiences

One of the highlights of the collection is the Florence wine family. These are modern, fresh, and fruity wines with an elegant design. Taste the Florence Rosé or Sauvignon Blanc, which capture the essence of summer with their crisp acidity, lively fruitiness, and clean flavor profile. The Irsai Olivér remains a timeless favorite among Hungarian wine lovers. It is a fragrant, playful, and light white wine. If you prefer reds, do not miss the Grand Nobilia Egri Bikavér Superior. This robust, full-bodied wine offers a modern interpretation of the classic Eger style. For those who love sparkling wines, the Bohém collection is an excellent choice. Available in both sweet and dry versions, these wines offer a light and elegant style.

The selection also includes renowned wineries. Zelna Füred Olaszrizling brings you the classic flavors of the Balaton Highlands. From Tokaj, you will find the Chateau Dereszla Classic Brut sparkling wine and the Grand Tokaj late harvest sweet wine, both perfect for closing a special evening. And if you are looking for something completely different, try the Nozeco Peach Bellini. This exciting alcohol-free wine cocktail is ideal for those seeking a non-alcoholic alternative.

If It’s Wine, It’s SPAR – Quality and Reliability in Every Sip

SPAR’s wine strategy is driven by a clear goal. The aim is to provide a broad, transparent, and reliable selection that satisfies every customer segment. Each year, SPAR’s wine experts taste thousands of wines to ensure that only the best value wines reach the shelves. As part of this strategy, SPAR offers exclusive wines that are only available in its stores. These carefully selected bottles come directly from Hungarian wineries, supporting the local wine culture with every purchase. This is not just a guarantee of quality, but a conscious choice. SPAR considers domestic wineries as strategic partners, fostering long-term market opportunities and shared growth. Wine is not merely a product. It is a connection, a value, and a community. This is the message you will experience at the SPAR stand and the vision that shapes our approach.

The SPAR wine stand is more than a tasting point. It is a place to connect. Here, you can engage with our experts about flavors, wine selection, and wine culture. Discover how choosing wine can become a conscious and joyful journey. Come and explore the future of wine selection, and see for yourself what it means when we say
WINE = SPAR!

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